A delegation from the Hong Kong Trade and Investment Promotion Council and the Zhongkai High-tech Zone Science and Technology Promotion Bureau visited Jiayao Company for an exchange and discussion.

2026-02-24

A delegation from the Hong Kong Trade and Investment Promotion Council and the Zhongkai High-tech Zone Science and Technology Promotion Bureau visited Jiayao Company for an exchange and discussion.

On the morning of February 10, 2026, as warm spring sunlight streamed into the Missmeeca factory, a significant government-enterprise exchange unfolded. A delegation from the Hong Kong Trade Promotion Bureau and the Science and Technology Promotion Bureau of Zhongkai High-tech Zone visited Huizhou Missmeeca Intelligent Technology Co., Ltd. The three parties engaged in an in-depth symposium centered on the theme of "Actively Integrating into the Greater Bay Area Economic and Trade Interaction," discussing new opportunities for synergistic development within the Greater Bay Area and jointly mapping out a new blueprint for the company's internationalization.

At the symposium, Li, CEO of Missmeeca, introduced the company's technological innovation achievements and internationalization development strategy in the field of intelligent beauty mirrors to the guests with great enthusiasm. From intelligent sensing to AR virtual try-on, from personalized skincare recommendations to cloud data interconnection, Missmeeca redefines the boundaries of the "mirror" with cutting-edge technology, transforming every beauty mirror into an intelligent terminal connecting users with beauty. In terms of AI technology application, Missmeeca highlighted how deep learning algorithms enable precise skin type identification and personalized beauty solution recommendations, allowing technology to truly understand each user's unique needs. During the product export experience sharing session, the team recounted the arduous journey from initially exploring international market rules to gradually building overseas brand recognition, as well as how localized operation strategies helped win favor in markets such as Europe, America, and Southeast Asia, demonstrating the firm steps and pragmatic wisdom of a technology enterprise embracing the wave of globalization.

Representatives from the Hong Kong Trade Promotion Bureau listened attentively to Missmeeca's development journey and future plans, offering high praise for the company's innovative strength in the intelligent beauty mirror sector. They explicitly stated that Hong Kong would fully leverage its role as an international trade and economic hub, utilizing its well-established global commercial network, professional legal services advantages, and abundant overseas exhibition resources to assist quality Greater Bay Area enterprises like Missmeeca in expanding international markets and propel regional economic and trade cooperation to new heights. This commitment injected strong confidence into Missmeeca's globalization strategy—backed by Hong Kong's international resources and platform advantages, Missmeeca's intelligent beauty mirrors are poised to accelerate into broader international arenas, bringing "Intelligent Manufacturing from China" beauty technology into more households worldwide.

Staff from the Zhongkai High-tech Zone Science and Technology Promotion Bureau, adopting a regional development perspective, provided an in-depth analysis of the policy support and ecological advantages available in Zhongkai for the artificial intelligence industry. They emphasized the importance of collaborative innovation and expressed their anticipation of jointly exploring new pathways for "technology-empowered industries" with Missmeeca. Through deep integration of industry-academia-research collaboration and coordination across upstream and downstream industrial chains, they aim to ensure that innovative achievements take root and bear fruit in the fertile soil of the Greater Bay Area.

This symposium not only deepened consensus among all parties regarding opportunities for economic and trade cooperation in the Greater Bay Area, but also laid a solid foundation at the practical level for Missmeeca to expand its market cooperation network. From technology R&D to market expansion, from regional synergy to international layout, Missmeeca is embracing the era of integrated Greater Bay Area development with an open posture. When Hong Kong's international vision meets Zhongkai's innovative vitality, when the government's bridging role combines with the enterprise's pragmatic spirit, a vivid picture of the Greater Bay Area advancing hand in hand and pursuing shared development is gradually unfolding. With strong winds and surging tides in the Guangdong-Hong Kong-Macao Greater Bay Area, and unlimited prospects in the new track of intelligent beauty, Missmeeca will continue to uphold its original aspiration of "Making Beauty More Intelligent Through Technology," using AI technology as its engine and product innovation as its sail, to write a new chapter of Chinese intelligent manufacturing going global in the journey of hand-in-hand progress in the Greater Bay Area. Go Missmeeca!

Intelligence empowers beauty to set sail—the future is full of promise!

Missmeeca is a comprehensive technical factory with 14 years of experience, specializing in the design, research and development, production, and sales of makeup mirrors. The company has a factory area of more than 14,000 square meters and employs over 100 workers. It also has a professional R&D team of more than 20 people. With first-class product design and R&D technology and strong production capacity, its products are mainly exported to developed regions such as Europe, America, Australia, Japan, and South Korea. After years of unremitting development, the company now has three domestic independent brands: “Jiayao,” “Mirror Armor,” and “Missmeeca.” It also owns the trademark “Missmeeca” in regions including the EU, the UK, the US, Indonesia, Japan, Mexico, Malaysia, and Brazil. The company places great emphasis on intellectual property rights and currently has more than 80 domestic and international utility model patents and design patents.

The company focuses on the quality and design of its products, committed to providing customers with exceptional makeup mirror products. It is worth mentioning that the company's owner herself is the spokesperson for the company's products. Her passion and confidence in the products have become a distinctive feature of the company. In the product design and manufacturing process, we pay attention to details and strive for perfection to ensure that every mirror meets the highest standards. However, what we sell is not just mirrors; it's the value of emotions. We believe that a high-quality makeup mirror can make people feel confident, beautiful, and happy when looking into it. This transmission of emotions and the embodiment of value are the core of Missmeeca's products.

Main products: LED makeup mirrors, smart beauty mirrors, home bathroom mirrors, Hollywood light mirrors, portable pocket mirrors, handheld handle mirrors, magnifying mirrors, desktop & wall-mounted mirrors, OEM & ODM.

The factory is a general taxpayer enterprise, capable of issuing value-added tax invoices, and has passed the SGS factory audit. It is equipped with a complete set of production equipment, such as precision mold processing equipment, high-speed Japanese injection molding machines, printing and silk screen printing machines, gold stamping machines, heat transfer machines, and roller printing machines. The factory can provide customers with product copying, product development, mold design and manufacturing, prototype making, injection molding processing, circuit board solution design and development, SMT mounting, and assembly processing. We have five workshops for molds, injection molding, painting and printing, mirror surface, and assembly. Our pursuit of quality has no best, only better. Product quality is strictly controlled according to the ISO9001 quality standard at every level within the factory, making customers' choices more assured!